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The Push | Features | Broadcast
The Push: Alisa Pomeroy commissioned recent C4 doc

Channel 4 has promoted a trio of execs into new head of department roles to lead its reshaped content teams.

Head of documentaries Alisa Pomeroy adds factual entertainment to her brief, while acting head of entertainment Steven Handley becomes head of reality and entertainment.

Meanwhile, Film4 director Ollie Madden now also oversees Channel 4 drama.

C4 has created the expanded roles as part of its Fast Forward strategy, in which it is cutting around 240 roles. Head of factual entertainment Alf Lawrie, youth and digital head Karl Warner and drama head Caroline Hollick, plus E4 commissioner Mel Bezalel, fact ent commissioner Daniel Fromm and lifestyle commissioning editor Gill Brown, are all stepping down.

C4 is retaining its other heads of genres: Pete Andrews (sport), Louisa Compton (news and current affairs), Sacha Khari (digital commissioning), Shaminder Nahal (specialist factual), Charlie Perkins (comedy) and Jo Street (lifestyle and Glasgow hub) and senior commissioning editor Viv Molokwu.

Additionally, Kiran Nataraja has taken on a wider remit as director of streaming and content strategy, giving her editorial leadership of She will work alongside a streaming business director, who has yet to be appointed.

Pomeroy, who was the first series director on C4’s 24 Hours in Police Custody, joined C4 in 2022. Her commissions include The Push [main picture],  RTS-winning factual drama Partygate, Bafta-nominated Jeremy Kyle Show: Death on Daytime, Evacuation and Banged Up.

Handley joined C4 in 2018 as an entertainment commissioning editor and has ordered shows including Tempting Fortune, The Bridge and Jimmy Carr’s I Literally Just Told You.

Madden has been with Film4 since 2017, overseeing a slate that includes Poor Things, The Zone of Interest, The Banshees of Inisherin, How to Have Sex and All of Us Strangers.

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