Last year at the Utilita Arena Sheffield, the Cineworks team executed a high-end technical production to create "hero" athlete idents for Giants Live and the Channel 5 World’s Strongest Man series.Technical Breakdown &... Read more
Last year at the Utilita Arena Sheffield, the Cineworks team executed a high-end technical production to create "hero" athlete idents for Giants Live and the Channel 5 World’s Strongest Man series.

Technical Breakdown & Workflow
* Robotics: A SISU Cinema Robot was utilized for its frame-accurate repeatability. By pre-programming precise camera paths, the team ensured that transitions between different athletes and lighting states remained seamless in the final edit.
* Camera & Glass: The production was captured on a RED V-RAPTOR paired with a Leica Summicron-C 25mm lens. Shooting at high frame rates and high resolution provided maximum flexibility for post-production time-ramping and reframing.
* Lighting: Two distinct lighting states were designed and rigged on a temporary backstage set. Each athlete completed their pre-programmed moves twice—once for each lighting setup—within a tight 5-minute window. 

Credits
* Director: @JamesRowat
* DOP: @JamesPaul
* Robot Tech/Operators: James Harwood & Finn Linton
* Kit Provider: Cineworks Ltd (SISU Robot, Camera, and Lighting)
With Britain's Strongest Man 2026 scheduled to return to the Utilita Arena Sheffield this Saturday, 7 February 2026, Cineworks returns to provide all the live event camera coverage including Agito / Jib / Floor Cameras and Minicams
Are you looking for a similar technical setup get in touch.