Ricardo Armendariz Lasso is a results-driven professional with over 20 years of experience in Business Development and Marketing, specializing in the agro-food and technical consulting sectors. He has worked with leading corporations, SMEs, business associations, and public administrations, achieving significant success in opening and consolidating... Read More

Ricardo Armendariz Lasso is a results-driven professional with over 20 years of experience in Business Development and Marketing, specializing in the agro-food and technical consulting sectors. He has worked with leading corporations, SMEs, business associations, and public administrations, achieving significant success in opening and consolidating new markets. Fluent in French and proficient in English, Ricardo has lived in France, England, and various parts of Spain, gaining international exposure and adaptability to diverse cultures and work environments. His expertise includes securing public and private contracts worth over €10M across Africa and Latin America, establishing a network of strategic partners, and fostering trust-based client relationships. Known for his proactive, positive, and creative approach, Ricardo excels in negotiation, team leadership, and project management. Currently, he serves as a Technical Officer at GMR Canarias, contributing to the development of the primary sector in the Canary Islands. Ricardo is passionate about creating value for businesses through customer-centric strategies and fostering long-term relationships built on honesty, professionalism, and genuine interest in client needs. Read Less