An Award-Winning Creative Agency From Belgium
For over 11 years, the world’s mostforward-thinking companies have trusted our team to shape ideas for a global audience. Our mission is helping brands shape the moments that make them unforgettable so that every project deserves to be seen, felt and remembered.
Creative Agency Bypicknick has been crafting innovative experiences from the Belgian coastline, partnering with brands like Pepsico, Tomorrowland, Bombay Sapphire, DPG Media, Play&Go, Musketon, Jeune Premier, Dierendonck, Provincie West-Vlaanderen, and more to shape the moments that make them unforgettable - ensuring every project is seen, felt, and remembered.
Behind the agency stands Nick Seys - a creative entrepreneur who has been shaping stories and visual identities since 2014. With roots in music, art, video, and events, Nick believes great ideas come from watching, listening, exploring, and daring to do things differently.
From Concept to Screen
We approach every project as a unique opportunity, crafting one-of-a-kind concepts infused with love and soul. By partnering closely with our clients, we create experiences that are thoughtful, daring, and impossible to ignore. Every brand matters. Every project matters. And every idea we bring to life is designed to leave a lasting impact. Have a project in mind? Let's Talk! Mail us: hello@bypicknick.be
Meet The Founder: Nick Seys
1992 - 2008
I’ve been obsessed with creating and telling stories since I was a kid. That curiosity never faded - it just evolved. From building with Lego, to drawing and painting, to mastering Adobe programs and studying art at the Art Academy in Bruges. Each step sharpened my creative vision and shaped how I bring ideas to life.
2008 - 2014
Before founding , I was already shaping stories that brought people together. Between 2008 and 2010, I created videos and designed visuals for events, deejays and brands. Between 2010 and 2014, I became managing partner and creative director of Xbeach Festival, a music festival on the beach of Koksijde, marking the start of a new chapter in my journey.
2014 - 2025
Bypicknick was born in 2014 from a love for storytelling and creative experimentation. As we grew, we realized that great content alone isn’t enough — brands need a clear strategy and bold activation to make a real difference. That insight shaped our evolution into a studio that merges artistry with purpose, and creativity with results.
Future Vision
Looking ahead, our agency is stepping into an exciting new chapter. The world of brands is evolving faster than ever, and so are we. We’re embracing new formats, harnessing emerging AI technologies, and experimenting with innovative ways to engage audiences. Our goal is to push further and continue nurturing the creative curiosity that has driven us from the very beginning.
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