As an Emmy-nominated Creative Executive with over 20 years of experience in the global entertainment industry, I have a proven track record of delivering innovative and impactful content. My career spans a multi-genre portfolio of titles, including scripted, non-scripted and sport, with a particular passion for creating engaging content that resona... Read More

As an Emmy-nominated Creative Executive with over 20 years of experience in the global entertainment industry, I have a proven track record of delivering innovative and impactful content. My career spans a multi-genre portfolio of titles, including scripted, non-scripted and sport, with a particular passion for creating engaging content that resonates with broad audiences.

I have had the privilege of working with two of the industry's production powerhouses, FremantleMedia and Banijay's EndemolShine Australia. Notable achievements include crafting FremantleMedia’s first global YouTube creative strategy and being a formative member of ESA’s small but efficient development team, where we spearheaded the conception, development, creative direction, sales, and pitching of new and recommissioned television programs and third-party formats for both local and global distribution.

My tenure includes the successful local adaptation of many beloved Australian family favourites such as Lego Masters, The Traitors, Old People's Home For 4-Year-Olds, Last One Laughing, Australian Ninja Warrior and Married At First Sight.I am passionate about creating platform-defining shows and maximizing the potential of outstanding creative talent. My expertise in talent scouting, trend analysis and brand development has been instrumental in steering the strategic direction of our development slate, ensuring our content remains fresh and engaging in a dynamic media landscape.

Additionally, as a Co-Pilot AI expert, I use AI dynamically, ethically and efficiently to empower creative collaboration.With strong soft skills, I am a collaborative and forward-thinking creative who thrives on nurturing relationships and developing talent, supported by a robust network of international contacts.Driven by a passion for storytelling, culture-shaping and world-building brands, I approach my work with integrity, excellence and a commitment to delivering high-quality content. My goal is to continue developing innovative and engaging content, leading creative teams, driving the strategic direction of major projects and mentoring emerging talent. Read Less