Based in Shropshire and working across the UK and beyond, Joey is an award-winning Director and Cinematographer with over 20 years’ experience crafting visually arresting, emotionally resonant stories for screen. His work spans major broadcast networks, commercial campaigns, and independent productions that are always defined by a cinematic e... Read More

Based in Shropshire and working across the UK and beyond, Joey is an award-winning Director and Cinematographer with over 20 years’ experience crafting visually arresting, emotionally resonant stories for screen. His work spans major broadcast networks, commercial campaigns, and independent productions that are always defined by a cinematic eye and a deep understanding of narrative rhythm.

With credits including the BBC, Chester Zoo, and The National Lottery, Joe is trusted to deliver high-end productions to exacting briefs and tight schedules. His collaborations with poet Evrah Rose for the BBC drew more than 4 million views, praised for their raw energy and visual poetry. He went on to direct a music video short film for BBC Children in Need, which reached over 10 million viewers during its televised release. Most recently, his BBC News documentary on a sign-language choir in Wrexham achieved over 150,000 views across BBC platforms, celebrated for its sensitivity and cinematic flair.

Recognised as one of Wales’ Top 35 Young Business and Professional Men in 2020, Joey has built a strong reputation not only as a creative but as a leader - founding The Phoenix Academy of Film & Theatre Arts, nurturing emerging talent in filmmaking, performance, and production.

Across his career, Joey has developed a comprehensive technical skill set covering cinematography, lighting, sound, editing, and visual effects - enabling him to lead both creatively and technically from concept to final cut.

His productions through BBC Sesh have collectively surpassed 1 million views, underscoring his instinct for stories that resonate on screen and online. Joey’s visual style combines documentary authenticity with cinematic polish, bringing humanity, tension, and texture to every frame.

Whether directing large-scale crews or shooting handheld in the field, he approaches every project with the same goal: to create work that connects, inspires, and endures. Read Less