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I’m a PD (Self Shooting) and Photographer with specialised experience in fashion and music, working with Zandra Rhodes and brands such as Valentino and Uniqlo, as well as collaborating with production companies like October Films and Live Wire. I’ve been involved in the full production process, from brainstorming and pre-production to on-site filming and post-production editing. I’ve worked across a range of content, including campaign films, runway shows, and social media, so I understand how to deliver high-quality edits that meet both creative and commercial goals.

I work closely with creative leads on my freelance projects to produce striking visuals. For example, I directed ads for Zandra Rhodes, including Field of Lilies, starring Lily Newmark and scored by Brian Eno, which premiered on Love Magazine. I also directed KARISMATISK for IKEA, which was shown in stores globally.

In addition to directing, producing, and editing, I created a debut feature documentary about Zandra entitled Zandra With a Zed, which is currently at picture lock. This project involved interviewing, filming, and editing content featuring notable figures such as Hamish Bowles, Suzy Menkes, Pierpaolo Piccioli, Stephen Jones, Grace Coddington, Anna Sui, and Barbra Streisand all produced to a cinema and broadcast release standard. 

Through my freelance work with luxury fashion brands and music figures such as Sabriah, Zandra Rhodes, The Blessed Madonna, An Alien Called Harmony, and Kim Howells, including filming for brands such as Marques Almeida, Labrum, and Noki. I have developed a strong awareness of trends in both fashion and film. Alongside this, I also have a deep understanding of how to maintain a brand’s visual language throughout the creative process.

I have extensive knowledge across all areas of production, which enhances my editing capabilities and makes me an effective team collaborator. I’m highly experienced in working on rough cuts, incorporating client feedback, and liaising with creative teams both within TV production houses like October Films and with major brands such as IKEA.

I have worked in post-production houses preparing assets for grading and conforming edits once post work is complete, as well as managing these processes in my own freelance projects. I edit primarily in Premiere Pro and DaVinci Resolve, and I’m also experienced with Avid.