I’m a Creative Lead with a background in digital content, social media, and entertainment, developing innovative and engaging campaigns for major brands, broadcasters, and events.

At S:E Creative Studio, I’ve led projects for The BRIT Awards, Swarovski, Radio 2, and Extra Gum, crafting social-first content that resonates with... Read More

I’m a Creative Lead with a background in digital content, social media, and entertainment, developing innovative and engaging campaigns for major brands, broadcasters, and events.

At S:E Creative Studio, I’ve led projects for The BRIT Awards, Swarovski, Radio 2, and Extra Gum, crafting social-first content that resonates with audiences. I created Britannia, the BRITs mascot, bringing her from a pencil sketch to a fully-fledged character, directing, scripting, performing, and editing viral content around her.

Previously, I worked across TV and music, producing digital campaigns for BBC Radio 1, ITV, Channel 4, and Amazon Prime Video, shaping online narratives for I’m A Celebrity, Love Island, The Circle, and Britain’s Got Talent.

My skills span creative ideation, scriptwriting, directing, video editing, and content strategy, always with a focus on entertainment and audience engagement. Whether developing an animated romance between gum packets, shaping the BRITs red carpet experience, or directing high-profile social campaigns, I thrive on bringing bold, playful ideas to life. Read Less